YouTube quietly announced that it will stop showing all existing annotations starting January 15, 2019.
Annotations were retired in May 2017. Users have not been able to create or edit annotations since then, but existing annotations were still shown. two desktop viewers.
That will not be the case after January 15th.
Video creators typically used annotations as call-to-action, directing users to other videos or links to other web pages.
In addition, YouTube had created more interactive in-video elements such as cards and end screens, which further reduced the appeal of annotations.
The use of annotations was rapidly declining since the introduction of cards and end screens.
By this point, those who stuck with annotations unt
Viewers have also gotten used to seeing richer and more visually appealing calls-to-action while watching videos.
Annotations have reached relic status, and will soon become a thing of the past altogether.
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