On Wednesday, a man went viral after sending the dispute with Apple over three films that he had previously purchased as suddenly disappeared from his iTunes library. Many people took it as an opportunity to remember that ownership is dead and we are just renting. There is also an opportunity to remember that is not exactly the case.
Other G da Silva posted his correspondence with Apple customer service at the perfect time. The big iPhone-revealing event happened, his tweet was noticed and people got angry. He explained that three movies he had "purchased" through iTunes disappeared from the library and shared an email from Apple explaining that the content was no longer offered in the iTunes store by the content provider. He was offered a free movie rental with a value of up to $ 5.99 for his problems. He was understandably upset by this low ball offer to make him go away.
Numerous withdrawals collected Silva's history and used it as a moment to remind people not. I do not really know what they are buying on iTunes, they only license it. Movie lovers took the moment to tweet their preference for the purchase of physical media. Eddords on Reddit rolled his eyes with "duh, everyone knows it" fails. These reactions are at the same time correct and slightly overblown.
The fact is that you can keep the shows and movies you buy on iTunes, even if the content provider removes the titles from their directory.
It's a legitimate philosophical argument to have had digital rights management, what it means to own something, and the fraudulent use of the term "buy." This argument was much more prominent when piracy was more popular and streaming had not become so common. But as it is today, you can buy a digital file of a movie from Apple and save it to your hard drive.
You will find detailed instructions for transferring your iTunes library here, but only know that it's as easy as finding the iTunes folder where the media are stored and transferring it to your hard drive. The only thing to keep in mind is that all your purchases may not be stored locally. Especially if you bought a purchase using Apple TV, it can only be stored in the cloud. If so, go to Store > Purchased in the iTunes menu. You should see a list of your purchases. Find the one you want to download and click the "ICloud Download" button.
I still have backups of MP3s from the late 90's and used to be extremely precious to keep my media files on multiple hard disks. Admittedly, as streaming has become more convenient, I do not keep up with the backups that I should. People who primarily go through Apple TV can not even know that backups are possible.
None of this completely ignores the point that ownership as a concept is dying. If we are talking about a DVD or Blu-ray, all I need to say is: Buy DVD, now you own it. But DVDs do not last forever and are vulnerable to harm. Perhaps, a digital file that you regularly move from one form of storage to another is an even stronger form of ownership. The problem is DRM.
Apple uses DRM to keep files proprietary to its products and to satisfy content policy makers privacy concerns. DRM is a nuisance. But breaking DRM is not the worst in the world, even if it's not just legal. But it's perfectly legal for me to point you to a service like TunesKit that will remove DRM and convert the file to a more universal format. Unfortunately, DRM constantly changes, must be conversely designed and the solution must be updated. TunesKit requires instant troubleshooting to work on High Sierra, and new Mac OS update comes later this month.
Everyone has the right to worry that this kind of complicated lunacy is bad for the consumers, and everyone is right that the guy who lost his movie was screwed. In addition, each service you purchase digital movies from, will have different annotations and rights. But if you use iTunes, you only know that you should back up now.
[ Other G da Silva ]