The Hive Social app is apparently the latest, most trendy social media platform for Gen Z. Based on Hive’s Twitter account, it aims to be similar to Instagram, but without the annoying ads and the tricky algorithm. And many people who are tired of Facebook and Twitter’s monopoly on social networks are happy to join. But what exactly is Hive Social? We did a deeper dive.
Although the app is not new (it was apparently created or at least marketed in 2019), people have flocked to Twitter today to find out more about this new social social app, some make memes that summarize our collective attitude about yet enough a new app for social media we need to find out.
So, what is Hive Social?
Hive Social aims to be a BS-free social networking platform. Design and experiential, it̵
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That’s right: According to Hive’s Twitter account, they gained over 130,000 followers during the night. At the moment, it is unclear what caused this increase in users.
We did not expect this traffic volume. We got 130.00 users overnight. We are working to get the servers back up. Thank you for all the love, we appreciate you! We will post as soon as we return. pic.twitter.com/cKrXEi2SgB
– Hive (@TheHIVE_Social) February 3, 2021
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According to Life & Style, Hive was created and run by a woman named Kassandra (@honeyxmua on Twitter). “HIVE is truly a place where everyone is welcome, so we want to attract everyone from all walks of life – the everyday person to bloggers for travel, food, beauty, cars, etc., to small businesses and big brands. No matter what your interests are – if they fall under the Community Guidelines designed to keep HIVE safe and respectful, you have a place with us, ”Kassandra shared.
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She elaborated more on the app and said: “HIVE is oriented [around] the user experience through a chronological order feed that maximizes content engagement … the ability to select multiple songs for a more personal profile that will be played when users visit your page, like, comment and post content. “
According to a feature on Hive on Her paper route, Hive seems to be trying to democratize the social media experience, making it so that everyone can make money in their account and they will have much more freedom to do so. “With the Hive app, you can literally make money in your account the moment you sign up. This is the biggest news in the world of affiliate and influencer marketing right now.” You are allowed to post links in the caption and comment with URLs you want to market.
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This is why apparently many influencers are really interested in Hive (we have not yet found any influencers who use the app, but we will update this article when we do). You must have at least 10,000 followers on Instagram to be able to sweep up your Instagram story, and the only way to market a link is to put it in your biography. Hive seems to solve that problem.
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At the moment, it seems that Hive is a one-women team (or at least a very small team). According to Hive’s Twitter feed, the CEO (Kassandra) runs the account.
What if I told you … an intern does not run our Twitter account, but does the CEO? 👁👄👁 Hi #HIVEFamily 🐝💛
– Hive (@TheHIVE_Social) February 3, 2021
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According to Kassandra herself, she plans to add live streaming as a feature soon. And Android users, you will soon be able to download the app (right now it is only available to Apple users).
Will this be a new Instagram that changes the social media game? Watch.
