On Thursday, West Virginia Governor Jim Justice and the West Virginia Tourism Office announced a partnership with Bethesda Softworks (the studio behind Fallout game franchise) to promote Fallout 76. The campaign includes advertising and tournament opportunities, with more info announced in the coming weeks.
Fallout 76 is a well-expected game that is set to release on November 14th. Like other games in the Fallout series, Fallout 76 finds itself in a post office apocalypse. This time as wasteland is the future of West Virginia.
The West Virginia government is excited about the state's incorporation into the game. Governor Justice said in the press release that "It's finally time the rest of the world sees what a gem West Virginia is," adds: "For years I have said we have everything: beautiful scenery, the best people you could ask for and more. And now we're going to share some of it with people all over the world through the unique lens in this video game. "
Although West Virginia is initially broken in the game, there are plenty of in-game references to the state. Fallout 76 shows state landmarks like the Charleston State Capitol and the New River Gorge. There are also monsters from West Virginian folklore, such as Mothman and Flatwood's Monster.
And perhaps the biggest call to West Virginia is that the official trailer of Fallout 76 is set to a remix by John Denver's song "Take Me Home, Country Roads" – because how can you even think of West Virginia without the song plays in your head?