Polestar, Volvo's performance mark that has been restored as an electrical mark, released the first image of its upcoming all-electric Polestar 2-sedan, which it describes as a Tesla Model 3 competitor.
When Volvo rebranded Polestar two years ago, it was on a somewhat difficult but interesting start when it unveiled its first car, Polestar 1.
The car turned out to be a very expensive plug-in hybrid, which quickly sounded outdated when the car manufacturer announced that it would bring an all-electric "Tesla Model 3 competitor" to production a year later.
Polestar mentioned Teslas model 3 by name in his press release, which is rare in the automotive industry. They made it clear that they wanted to go after the vehicle, but it became confusing when we learned more about the car, and it was not much like a model 3 competitor.
CEO Thomas Ingenlath confirmed that there will be some of a low volume car that will start at around € 40,000 (~ $ 49,300) and he pushed production to 2020.
Now, Polestar says it will reveal Polestar 2 in the coming weeks and it released the first image of the vehicle:
With the picture, Polestar also launched a few characteristics of the vehicle and again referred to Tesla Model 3:
- First full BEV from Polestar and Volvo Car Group
- ~ 300 miles of range (all latest specifications to be announced short)
- ~ 400 HP (all latest specifications to be announced shortly)
- Four door "fastback" body type
- World debut of the new Google Android HMI, which in turn is the debut of the car's version of Google Assistant  Will be sold in the price range Tesla Model 3
- Available on subscription, which will be a slightly more premium version of our sister company Care by Volvo package, although we will honor / cash sales
While adhering to model 3 comparison, they will deviate the vehicle from the "Tesla Killer" story.
Earlier this year, Ingenlath said that it is not a "Tesla killer", but it will compete with Tesla's newest vehicle:
"We're not saying" We're a Tesla killer, we're here to compete with them in the market. We will start Polestar 2 in the second half of 2019, and production will begin around the beginning of 2020. "
In the new communication about the vehicle, Polestar now says that it will debut in the coming weeks and enter the production" Short after long distance hybrid Polestar 1, coming into production later this year. "
I'm really pretty excited about Polestar 2.
It's really unusual for a car manufacturer to directly refer to a competitor when starting a vehicle.
Having said that, if you launch a new electric vehicle brand, Tesla should definitely be at the top of the list for a brand you want to be competitive with.
Also plays it right into Tesla's mission to accelerate the advent of electric transport.
Again I was disappointed with Polestar 1 because I didn't see how it made sense to make it a hybrid, but the vehicle itself is amazing whic That's why I'm excited about what they did with Polestar.
We should know in a few weeks.