The last thing you want to do in a 4×4 off-road vehicle is turn it over, but there are some 2021 Ford Bronco owners are trying to do – so to speak – with their new SUVs.
Several of the in-demand models, which have just begun to hit retailers and are still in very low supply due to production delays, have been listed online with six-digit prices as high as $ 1
New Bronco prices range from $ 30,000 to $ 63,000, but are sold out for the first year and possibly the second, providing an opportunity for those who have accepted to make money if they do not mind waiting to buy a new down the road.
Motor 1 found several Ebay listings with Buy it Now prices of $ 150,000, and at the time of writing, the high bid for at least one active auction with several days left had reached $ 95,000. There are also several listings on the Facebook Marketplace for $ 100,000 or more.
A few Ford dealers are also getting started. Fox News Autos recently discovered a Bronco listed for $ 150,000, while the high price on Cars.com is currently $ 99,999.
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Most dealers seem to be staying closer to the MSRP, and a number have publicly promised to do so, but a Ford spokesman told the Motor Authority last year that the carmaker would not make an effort to rule in any “extra dealer remark” on truck.