Back when last year's Assassin's Creed Origins was still a fairly new game, Ubisoft found an unusual way to boast. In a press release three and a half years after it was released, the company noted: "Average game time per player is expected to almost double."
The assertion had some strange reservations. First, it was a projection based on how people would play the game over an entire year. Secondly, for some reason you probably guess, it excluded the widespread 2013 game Assassin's Creed IV Black Flag .
However, it was reasonable that the average playing time increased for [19459020Opprinnelsen] . The playable map was huge and more full of things to do than any Assassin's Creed before it. The game was also designed to keep the players hooked with a fool of the content after the release and that the strategy must have been working.
For years, Ubisoft has experimented with ways to keep players from trading in Assassin Creed games after they have completed the story. Many years ago, the publisher published competitive multiplayer to the series, but while the cat and mouse design was a great change from online shooters and strategy games, it never got on. After several successors, they dropped it. Now it becomes clear that Ubisoft has a new strategy for the series: a steady drip feed of content after release. It's an approach that has become ubiquitous over the gaming industry, not just in service games such as World of Warcraft and Destiny but everything from first-person shooters to Kirby ] game. See for yourself this week's Tomb Raider which is set to get new digs every month from October to April next year.
One month before the next major Assassin's Creed Odyssey Deputy Director Scott Phillips, is promising "Our Most Ambitious Post Solution Support Ever." He said that in a video for the game's content calendar as convincing, he supports his points.
Odyssey is set to have months of free and paid content. The main offers seem to be a disgusting set of episodes that will switch between free "Lost Tales of Greece", publishing and paying chapters of two-thirds "history bows" that focus on the first wielder of Assassins' hidden leaf weapons and the others at Atlantis. (Yes, like in the lost city of Atlantis.)
Premium arc episodes are the most important offer of the game's $ 40 season ticket. They are set to release every six weeks, with the free lost stories dropping between them. It is unclear how steadily this will be distributed, but the content calendar shown in today's trailer shows that Odyssey players paying in this plan could watch a new episode every few weeks from November or December until late in spring. This would be more frequent than Origins allegedly playtime doubling plan involving any free assignments as well as two major extensions in January and March. (For the record, Assassin's Creed has had extensions after the release almost from the start, just nothing like a calendar value for Origins .)
It is unclear where Different Odyssey and Origins plans are actually, although Odyssey seems to be offered more play, with fewer stretches of the game being in stasis. Origins had two major additions in January and March extensions – the other was particularly good – but it also received a quiet cheeky mission too. Each of its paid extensions was pre-released by the release of a free search, which was the game's horde mode. In addition, it got a short assignment that crossed over with Final Fantasy . [Thecorrespondingcrossoverin Final Fantasy XV was much more elaborate, but Origins crossover was pretty for what it was.)
No matter how it works, it is clear that Odyssey ] will get many things. It will expand a game that already appears to be giant. During the current pre-release hype cycle for Odyssey game creators already promise the franchise's biggest playing card and a story that lasts 100 hours or more.
Since Ubisoft began displaying Odyssey some franchise adicionados noticed some things that seemed to be missing. High on that list, probably is Assassins. Odyssey occurs before last year's Origins which depicted the creation of Assassin's orders and then, in an extension (notice they did there …), the first Assassin's brotherhood appeared in action. Odyssey which was set a few centuries before Origins does not even have the signature of the series's hidden leaf like a weapon. This has led to confusion, and in some neighborhoods (including the skeptical AC subreddit), any deterioration like Odyssey might lack both Creed and Assassins.
 Enter the first expansion announced today and promise to let players battle with the first wielder of the hidden magazine. This magazine appears prominently in the main marketing image of the game's release content, which dominates the new trailer's YouTube thumbnail image. Fans wonder that the man with the magazine is Darius, a Persian assassin referred to in 2009 Assassin's Creed II and again last year's Origins although he was believed to have died just before the era there Odyssey is set. Maybe he is. Maybe not.
When enticing potential players with promises of content after release, the developers must perform a careful balance sheet. If the players make sense, they are denied too many parts of the game in favor of additional and pre-order bonuses, they will often revolve. It's a game of manipulation: With, for example, WWE 2K, the publisher deliberately returned one of the most interesting new members of the roasting company roster, Ronda Rousey, as a bonus score you get right away, just if you pre-order. With Odyssey the players cut some characters with hidden leaves – some bona fide assassins or proto assassins in the game and the Ubisoft signals need to pay more to chop it.
 Part of Ubisoft's process turning Assassin's Creed in a service game has been adding time-limited events. Last year, with Origins Ubisoft also tried to connect players by activating special high level bosses every couple of weeks. They had not done this before, and the inexperience showed. One month after the game came out, these games were too tough for half of the player base to try. It seems that Ubisoft tries to refine that idea with Odyssey and offers weekly exhibitions of senior mercenaries and ships, along with the promise to add more mythological enemies, which everyone would be more reason to continue to play the game.
One way to chop players is to let them continue to point to the game in the hope that it will execute a new and exciting treat. It works best for loot games, as for many years, Assassin's Creed was not. The players could collect some swords or outfits for their characters, but the game's systems were not based on frequent purchases of high quality goods, such as Diablo or Destiny . Last year Origins went full Diablo by adding an abundance of color, randomized equipment achieved through combat, mission or shopping. There seems to be much more gear to get into Odyssey and today's trailer shows that even more will be achieved using a "special currency" achieved by completing daily or weekly contracts.
Earlier this summer, Ubisoft's CEO, Yves Guillemot, said Assassin's Creed would not have a new release in 2019. The series has usually come out once a year, with rare instances of spring. For its former AC cycle, Ubisoft launched Origins in late October and packed the content after the release in March. For this, they last longer, starting with a game launch in early October, and do not end their season cards of content to the middle or late spring. It is actually surprising that they do not try to stretch it anymore. The company has offered two years content scale for several multiplayer-oriented games such as The Division Rainbow Six Siege and Ghost Recon Wildlands . That's why they could do something similar to a single player game, especially as sprawling as Odyssey is likely.
On top of all this, Ubisoft is dangling over the prospect to get two remastered Assassin's Creed Games III and Liberation ] for people who buy the season ticket, and they promise the additions to a historic tour discovery mode and a new game play, both after the release.
At this time with online service games, many have wondered how big publishers can find success with single player games. With their increasingly service-oriented approach to Assassin's Creed Ubisoft can display a usable model. We can still see the unusual standalone single player success story like Sony's God of War but the trend is more like a menu where you buy the meal, pay extra for some dessert, and maybe get some free chips on table between courses. Publishers will hold us at the table, hopefully long enough for us to decide to buy an extra drink or two.