When iPhone X launched last year, it was much expected to be Apple's most popular device this year. The revolutionary device, so that predictive analysts predictions went, would run a "super-cycle" with upgrades as consumers rejected their boring innocent iPhones in favor of the $ 1,000 future.
The "Super Cycle" did not quite happen in the way the prophets predicted, but iPhone X was also not a mistake. The phone has sold well and drove Apple's inventory to new heights, and according to a new analyst noted, it may slow down on this year's iPhone sales.
"We expect a significant disappointment in 2019," New Street Research analyst Pierre Ferragu said in a note set by CNBC . "IPhone X has been very successful and well received by consumers. It has been so successful that we believe it has led to demand."
All the preemptive upgrades will create an "air pocket" this year, Ferragu anticipates, and 201
"History shows that warehouse is significant when iPhone revenues are disappointing," Ferragu said. "This may sound insane but fits our dissertation: iPhone shipments are on a perennial downturn, as the update cycles are extended, and 2018 was a bump in the trend, as in 2016."
Basically, Ferragu believes that all Similar iPhone shipments should have fallen last year, but they did not, because the iPhone X was an exception that ran the trend. Ferragu assumes that Apple will not be able to withdraw from the same move this year, so iPhone sales will be significantly down.
Based on rumors we have heard so far, he may well be right. This year's three new iPhone models deal more about price and choice than they are about new features, according to what we have heard. It's going to be a cheaper iPhone X-esque device and a bigger iPhone X Plus, as well as a new iPhone X with a host of new features.