قالب وردپرس درنا توس
Home / Technology / The new Mac mini is a great machine, but a $ 499 model can serve a larger audience

The new Mac mini is a great machine, but a $ 499 model can serve a larger audience



Although the 2018 Mac mini is remarkably powerful and remarkably good value for what it does, you can not call it cheap. However, as it has been launched, there is an argument that Apple will do something to make it cheaper for education and for the now apparently abandoned switcher market.

  Apple's bikes for the mind on top of a 2018 Mac mini [19659003] Apple's bikes for the mind on top of a 2018 Mac mini </span></div>
<p>  There's no doubt that the new Mac mini is a huge machine and if we all Like it's going to be cheaper, that's the case with almost everything Apple has done. This time, however, there is a way Apple can reduce the price of this model for some markets that it does not work well today. </p>
<p>  These markets include, among other things, Switchers. The original Mac mini was simply aimed at Windows users who had not yet seen the light and should not, while Apple computers were so expensive. By cutting down the basics and expecting people to provide their own keyboard, mouse and monitor, Apple saw a significant market with a significant machine. </p>
<p>  Today, the Switcher market might not be the key, but Apple still. need new users and the Mac mini is still the cheapest route. The cheapest MacBook you can buy is an old MacBook Air for $ 999, but it's hardly enough to get people connected to the selection. </p>
<p>  That means you need to spend $ 1<div class=
,199 at least for a MacBook, and then go for $ 1,400 or you'll need an iMac.

Compared with them, the Mac mini is even a steal of $ 799. Aside from the fact that new users do not compare it with iMac and MacBooks, they still compare with Windows machines. On paper, Windows wins, but even people have direct experience with Macs and know they are long-term, but the budgets often require them to take the cheapest option.

Apple has already lost the education market to Chromebooks for this reason and just for this reason alone.

It's a pity because Apple used to take a strong grip on education – and that's the second market we think it should and could bet on a $ 499 Mac mini.

Education, Education, Education

Despite its well-earned reputation for just selling the most expensive devices, you can still choose between half a dozen times that Apple has reduced the cost of education.

  Apple's eMate

Apple's eMate

Steve Jobs told the Smithsonian Institute in 1995 that "one of the things that built Apple II were schools that bought [them]."

He talked about the impact a single computer terminal had done to him and how he liked the same for everyone. "We wanted to donate a computer to every school in America," he said. "It turns out that around one hundred thousand schools we could not afford as a company."

But Apple found that there was an existing law that said if you donate a computer to a university, you get a tax deduction.

"It basically means you do not earn money, you lose something, but you do not lose too much," said Jobs. "You lose about ten percent. We could give hundreds of thousands of computers away, one to each school and it would cost our company ten million dollars."

He accepted that this was a lot of money for Apple at the time and added that "it was less than a hundred million dollars. We decided we were willing to do that."

It did not work nationally. But it did in California -Jobs that the state went out with a bill that gave this tax holiday, and so Apple ended up giving away 10,000 computers to schools.

It's still impressive, but compares it with the original plan. Apple in the early 1980s was willing to spend 10 million dollars to help education. Now it was clear that there was awareness that the computer you use in school is the computer you want to buy afterwards, but that's a thing that has not changed.

If Apple can get their machines in human hands, they tend to like them and they tend to be like buyers.

Here's Option One: Take the new Mac mini 2018, cut down some of the premium components, and cut $ 300 of it. They could sell over 33,000 Mac minis at a loss and did not exceed what the company was willing to spend almost four decades ago.

With inflation, $ 10 million around 1981 is worth around $ 27 million today, so Apple could actually subsidize 90,000 Mac minis and be ahead of the game.

It will not

Scenario one will not happen as Jobs spelled it out, and if that did, you know that there would be much greater demand for these cheaper educational minis than 90,000.

However, this 80-degree education plan was not a single idea of ​​Apple, it was the start of what the company continued with eMac in 2002.

Or, how is Apple's way of promoting a cheaper version of Apple's education pencil. It was not an Apple product, it was the Logitech Crystal, but it was the front-and-center in an Apple presentation just in March, and it was exclusively for education.

  Logitech Crayon

Logitech Crayon

Or In the same presentation, Apple education users gave an iCloud lookup. Instead of 5 GB, we all get as owners of Apple devices, students and teachers should get 200 GB for free.

Whiskey Bottle Economy

Or say that Apple does not take a hit to sell a cheap Mac mini immediately specifying in education. Say it produces a new one that is specific to this market, and it can afford to free up for $ 499 without discounts. As much as we like the processors, RAM and storage in the new Mac mini can reduce each of them. If so, you can bet that a cheaper Mac mini would go in the same way as the eMac and eMate and Logitech crypton. It would start as an education product and soon become available to all.

This is where the cost of production is a problem, though, and that's one point we can not realistically start guessing. It does not stop anyone from trying, though, and especially when it's important areas that we know are potential cost savings.

Such as Thunderbolt 3. There may be K-12 schools who want Thunderbolt 3, but surely nobody needs it on every device in the building. Likewise, PCI-e NVMe storage can still be replaced by slower alternatives – like flash cells in the sixth generation iPad we mentioned earlier.

There is no compelling need for a lot of storage per machine, because networks and user rooms on this network are widely available and easily accessible. Or they can even use Google services, if necessary.

The problem with this argument is that it is assumed that parts can be easily removed from an entire with a capacity reduction of 50 percent and reduces costs by 50 percent. Still, conversely, true: each of these parts costs money.

So it's surely a cute place somewhere between opportunities for extensibility and necessities to drive. We can investigate what the schools want, but we think we're right at what they need, and Apple can give it – there's another way to say that Apple is not giving it now.

Again and probably forever, we like this new Mac mini, and it's great that Apple has done it.

It's only an opportunity to do more for education and especially to do more with a cheaper version right now.

If not now

We will not say that if Apple is unable to produce a cheaper Mac mini now that it should control over more than the education market. We'd like to see it get such a Mac, and we can see that the delays are hurt, but there is something else waiting to bring Apple.

It may bring the end of Intel. More than anything, Intel seems more likely to resume the scene in the same way that PowerPC did before it. So many signs point out that Apple replaces Intel processors with their own design as it works as close as possible to anything with this company.

If Apple switches to its own ARM-based processors, the whole discussion so far has been about the technological advantage it would give the company. It's also an economical one-to-one Intel obviously no longer has to pay an external company. In theory, it can lead to lower prices for consumers.

Apple will not cut the profit margin on any device, unless it may. But if a move away from Intel significantly reduces the production price, it can hold the same margin, but significantly reduce the retail price.

It's impossible to estimate how much it can lower that price, but consider Apple TV. It's an ARM-based Apple computer with 32GB of storage, and it costs $ 169.

Could Should

In the future, Apple will probably have this opportunity to reduce the cost of releasing Intel. Today, it can reduce costs by saving parts and cutting options to create a more bare-bone and non-upgradeable Mac mini for education or for the audience's audience, it seems to have mostly left with the new Mac mini.

The market appears to be there for a $ 499 Mac mini, so the only two questions left are whether Apple will post that price point again or can produce a machine for that price. It was safe to build them until about Tuesday when it finally replaced the Mac mini 499 with this new design.

Stay up to date with AppleInsider by downloading the AppleInsider app for iOS and follow YouTube, Twitter @appleinsider and Facebook for live, delayed coverage. You can also check out our official Instagram account for exclusive photos.


Source link