Sony has just taken the cover of Xperia XZ3, the latest flagship smartphone on IFA 2018, and while Sony positions this as its newest and best smartphone, it's hard to look at XZ3 and not feel that it's just an iterative update on XZ2 as it released earlier this year.
The differences on the surface are small. The biggest change is the screen: XZ3 offers a larger 6-inch 2880 x 1440 OLED panel in a format of 18: 9, instead of XZ2's 5.7-inch, 2160 x 1080 LCD screen. The XZ3 has a slightly larger battery also, at 3330 mAh instead of 3180mAh from XZ2, and will ship with the latest version of Android 9.0 Pie.
The rest of the base machine, however, seems almost identical: a Snapdragon 845 processor, 4GB RAM, 64GB of internal storage, a fingerprint reader on the backside and a curved glass design. The cameras are mostly the same ̵
Instead, Sony uses new AI features as a standpoint for XZ3. There is a new Side Sense feature, which you tap on the side of the phone, will pick up a new contextual menu filled with programs to open based on predictions for what to use next. There is also a Smart Launch feature that detects when you hold the phone horizontally for an image and automatically launches the camera application.
Are these all the nice upgrades over the XZ2? Secure. But it makes me wonder why Sony felt the need to free both of these almost identical phones just a few months apart.
Xperia XZ3 is on sale in October for £ 699 / $ 900.