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Nintendo and Oxford University want to know how Animal Crossing Players feel mentally



Animal Crossing: New Horizons

A new study published by Nintendo of America and the University of Oxford hopes to explore the link between Animal Crossing: New Horizons ‘playing time and players’ mental well-being.

Apparently sent out to select Nintendo account holders, the survey begins by asking respondents about their recent playing time for New Horizons. The questions focus on how much time players have spent with the game in the last two weeks, and how much of the playing time is spent actually ‘playing’ the game, instead of just wearing it in the background.

The next phase of the survey asks about the players̵

7; satisfaction and feelings towards the game, including questions that agree / disagree such as “I could always find something interesting in AC: NH to do”, “my ability to play AC: NH was well matched with the challenges of the game ‘,’ I played AC: NH to forget my problems’, and even ‘I played AC: NH because I would feel terrible if I did not’.

Towards the end of the survey, questions focus more on the players’ general mental health, including one question asking whether you are currently living your ‘best possible life’ or ‘worst possible life’. You can see some of the questions in the tweets below, shared online by Twinfinites Rebecca Stone:

The survey has not been sent out to everyone, of course, but we wanted to give you the chance to have your say. If you like, feel free to vote in our own polls below.

This study appears to be a follow-up to a similar study shared by the University of Oxford last year, which found that games like Animal Crossing can be good for your mental health.




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