The company launched Google Shopping in the country on Thursday, allowing users to search for products in English and Hindi – India's most popular language – and comparing offers from retailers.
The service can be accessed via a new Google Search Shopping Cart and Google Lens, a photo recognition app that allows users to photograph products to find out more about them.
India is also the first country in the world to have its own shop website on Google, said a spokesman for the company.
"More than 40 million Indians come online every year, and search is an integral part of their online travel," said Surojit Chatterjee, Google's Vice President for Product Management, in a statement.
"From experienced desktop customers to first-time users with smartphone at the entry level, we hope this new shopping experience will make it easier for people to look for," he added.
Morgan Stanley has estimated that the market will be worth $ 200 billion by 2026.
Google will collect offers from Amazon and Flipkart, as well as other resellers without selling any products themselves, told a spokesman for CNN Business. It's similar to how Google Fly works.
The Silicon Valley giant also goes one step further to take more Indian eyeballs. The center where dealers upload details about their products will be made available in Hindi ̵