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Google search will now highlight useful data journalism from news reports



Google is working with publishers to make it easier to see data journalism in search results, as advertised on their blog today. It's one of the steps Google News Initiative takes to make data journalism more visible, with the field growing rapidly across the media. Over half of all newsrooms now have dedicated data loggers, and this feature aims to find the most useful results from pages containing data tables.

"Data journalism takes many forms, and it is not always clear from the headline that there are potentially useful data in the document or story," wrote Google News Labs Simon Rogers in today's blog post. "It's not always easy for Google Search to discover and understand data tables to cover the most relevant results."

News organizations have the ability to add more structured data to mark which sections of the page are most relevant to the search results. If you add these structured data to existing HTML on the page, they can check how the tables are presented to readers when they search. One of the early participants is ProPublica who has tested the feature with its interactive databases like Nonprofit Explorer.

The function is currently in a pilot, so search results can not often display data sets yet. Developers can look at how they can make data sets more visible here.


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