Google Assistant was announced two years ago on I / O and quickly made its way to Home Smart Speakers and Android Devices. Just last month, the first Smart Displays released with Google today describe what it has learned about assistant usage since launch.
The post of Assistant Engineer VP Scott Huffman specifically focuses on "speech technology" and how conversation interfaces are now available in speakers, cars, computers and phones. In view of the high availability, Google has noticed that the assistant usage is "largely driven by their environment and what they try to achieve in their daily routines."
Tomorrow we use our smart speakers to ask for the news or listen to the news. During lunch and at the commuter home, we will write and call our friends, or look for local restaurants. When we get home we will listen to music. And at the end of the day, we'll be ready tomorrow with tasks like "set an alarm", "set a reminder" or "ask the assistant to tell me about tomorrow's meetings."
Productivity, weather, media, and news requests to google home all top of the morning while the last two categories look a revival at night. Meanwhile, Android uses communication and local increase so many users leave work and get ready for social activities.
In general, assistant queries are "40 times more likely to be action-oriented than Search," meaning people want to accomplish Tasks, such as playing music or controlling the smart home, rather than getting information. In the future, Google will build more of these experiences, such as the visual snapshot that Google introduced to phone assistant last month.
With the launch of Smart Displays and our new visual experience for phones, we've developed Google Assistant to become much more dynamic, ranging from voice, screenshots, tapping and writing. And we see people responding – in fact, almost half of the interaction with the assistant today includes both voice and touch input.
When users request adjusts the temperature the Assistant will execute the command but also surface a user plate to further adjust, resulting in more mixed interactivity.
When people use smart assistants more, Google remarks how "the expectations arise when it comes to complicated dialogue." The company describes how users have asked an assistant to set an alarm in 5,000 different ways. On I / O 2018, Google rolled out several actions with a single command and continued conversation so users did not have to repeat a quick word.
We can see "Be Chicago" written in Search, while with the assistant we see much longer and more conversation requests like "what's the weather today in Chicago at 3:00 pm." On average, assistant queries are 200 times more conversational than Search.
Google notes that technology is adopted across the spectrum, with many experiencing this first hand when exposing a smart speaker to both younger and older.
There is no user guide needed, and people of all ages, across all types of devices, and in many different geographic areas can use the assistant. Because of this, we discover that Google Assistant users challenge the early adopter's stereotype-it's a big look in seniors and families, and women are the fastest growing user segment for the assistant.
This also applies to users coming online for the first time around the world, with Google highlighting how "the voice takes precedence as the primary way they interact with their devices." For example, assistant usage has tripled in India since early 2018.
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