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Home / Technology / Google can lose at least $ 50 million in revenue without fortnite on the Play Store

Google can lose at least $ 50 million in revenue without fortnite on the Play Store



  Fortnite
Despite being a free-to-play title, Fortnite is a veritable cash cow. That's because there is a game in the game, and Epic Games raises a lot of sales from what has become the world's most popular combat royal shooter after taking the torch from PlayerUnknown's Battlefields and running with it. Unfortunately for Google, losing potentially significant fortnite-related revenue when it starts on a wide variety of Android devices.
Epic Games confirmed earlier that Fortnite will not be available in the Play Store, as it will avoid paying a 30 percent cut to Google for any purchases.

"Avoid 30 percent" store tax "is part of Epic's motivation." said epic games CEO Tim Sweeney. "It's a high price in a world where game developers 70 percent must cover all the costs of developing, operating and supporting their games. And it's disproportionate to the cost of services these stores perform, such as payment processing, download bandwidth, and customer service. "

" Epic aims to bring their games directly to customers. We believe that players will benefit from the competition among software sources on Android, "added Sweeney. "Competition between services gives consumers many great choices and makes the best to succeed based on profits."

Mobile App Tracking Form The Sensor Tower estimates that Google stands for losing at least $ 50 million in Platform fees due to the Epic Games decision, and it's only for the rest of 201

8. If Fortnite has a leg to carry its popularity well into 2019, the amount of lost revenue may be much higher.

"Fortnite has so far driven more than $ 180 million on iOS devices, since it has been available exclusively since March 15 in an invitation-only beta that later expanded to all App Store users. Sensor Tower estimates that Apple has done over $ 54 million from the game so far through its 30 percent cut of all the expenses in the app at its store, says Sensor Tower.

Epic Games rolls the dice on Android users who are comfortable with sideloads Fortnite on their phones and tablets. The game in the Play Store will make it easier to install and put the game in front of more eye buns, but Epic Games clearly has it working well without Google's help. It will be interesting to see how it goes out.


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