Facebook, as part of its growing transparency effort, rolls out a new verification process to confirm that those who run Pages are the ones they say. Facebook announced the new process on its Facebook Business blog …
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The process rolls out first to Pages with major followers in the United States. Leaders on such sites must verify their primary country and add two-factor authentication to their account.
Facebook says the goal of these additional security steps is to make it more difficult for people to use a fake or compromised account to manage a page:
Now, people who manage these pages are asked to complete an authorization process to continue to post in, which makes it harder for people to manage a page using a fake or compromised account.
Authorization asks people who manage these pages to secure their account with two-factor authentication and confirm their primary country location.
Not all page managers must review these authentication steps in advance. However, if you are required, Facebook will notice the top of your newsfeed to start the process – which should take a few minutes to complete.
Facebook says that executives who do not complete the required confirmation will not be able to add to their page.
If a site manager requires authorization, they receive a message at the top of the news feed to start the process. This should only take a few minutes to complete. People will not be able to post on their page if they do not complete the process. Enforcement will follow soon this month.
In addition to the new Sideledere security layers, the end-user will see additional information about who is driving big pages, which makes it clearer from where the content comes.
- In the future, we will show when a page has merged with another page under page history.
- We also add a section called People Who Manage This Page, which transcends the primary countries Pages are managed from, which appear first on pages with a large American audience.
Facebook says similar features roll out to Instagram in the coming weeks. More details can be found in Facebook's blog post here.