In one of the odd game stories coming out in 2020, former Nintendo of America president Reggie Fils-Aime has revealed that Kanye West once approached the company to collaborate on a project.
Fils-Aime shared the story of meeting West on his Talking game with Reggie & Herold podcast, as noted by a recent post on Nintendo Everything. In the podcast, Fils-Aime said that at an earlier E3 conference, hip-hop artist / producer / fashion designer visited Nintendo’s site at the event and spent some time with famed game director Shigeru Miyamoto.
To hear Fils-Aime tell, West then asked to have a meeting with him. According to Fils-Aime, the two eventually met at West’s business office in California, where the rapper continued to fire his shot.
“Portion of [the meeting] talked about what he was doing. He experimented with a piece of video game content; he wanted reactions to it. He comes out and says, “I want to work with Nintendo,” Fils-Aime recalls. “We had so many different projects on Nintendo going on, the opportunity to do something with Kanye was just not there, and then I had to find a way to politely reject this opportunity to work with him.”
Fils-Aime said he was trying to let the multi-hyphen down gently. “I said to him, ‘Kanye, you do not want to work with us because we’re tough, we’re tough. All we do is push for the very best content. We would not be the type of partner you want to work with. ‘ And he looks at me and says, ‘Reggie, you’re just the kind of partner I want for that reason!’ It’s like, “Oh my God.” “
The former Nintendo of America leader described the meeting as “interesting” and mentioned that Kim Kardashian-West was also present for the meeting. Of course, the meeting was not a collaboration between Nintendo and Kanye West, but it’s a strange thing to imagine.
The Talking Games with Reggie & Harold The podcast is a seven-part series put together in April to support the New York Videogame Critics Circle, a nonprofit organization that aims to raise funds to provide education, tutoring, and scholarships for homeless high school students in New York City.
You can donate to the cause here and receive bonus content, like this Kanye story, to contribute.
West has made its interest in developing video games known in the past. Back in 2015, West announced a mobile game called Only one, named after one of his. He once described the game by saying, “The idea of the game is for Mom to travel through the gates of heaven.”
The game was to be produced by the Los Angeles-based film and animation studio Encyclopedia Pictura. In 2019, the Encyclopedia told Pictura The player that it was no longer involved in the project.