EA Releases Origin Access Premier, The New Unlimited PC Game Subscription Service, Next Week. The service will go live Monday 30th of July, says Finance Director Blake Jorgensen under the company's quarterly earnings (via Variety ) and will cost $ 14.99 a month or $ 99.99 per year.
EA already has a $ 29.99 an annual PC download service called Origin Access, as well as the corresponding EA Access plan for Xbox One, but subscribers to these must wait several months for new titles to get to the "vault" of available EA games. ( FIFA 18 for example, is still not added.) Origin Access Premier, on the other hand, will let subscribers download each new EA title five days before the official release date, as well as all titles from the backdrop.
The service may therefore make sense for anyone who expects to play two or more EA-PC titles on launch over a year and is not keen on traditional notions of "ownership" since you lose access to the titles when your subscription your lapses. This might be better suited to EA than anyone else, given the company's focus on annual or two-year series such as FIFA Madden and Battlefield where the majority of the player base migrates to each new release.
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EA is still the only major third-party publisher offering a subscription like this, but Microsoft does essentially the same with its Xbox Game Pass, which now includes day-to-access to each new Microsoft first episode. The new business model can either attract additional revenue from customers who will normally spend less than the subscription fee on the company's games in a given year, or expand DLC and microtransaction revenue by increasing the player base of each title.