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Home / Technology / Blizzard sells Overwatch League Atlanta spot to Cox Enterprises

Blizzard sells Overwatch League Atlanta spot to Cox Enterprises



Activision Blizzard allegedly sold a Overwatch League Expansion Site for Atlanta, Georgia to Cox Enterprises.

The Overwatch League final for the opening season is currently taking place in Brooklyn, New York, with sources telling ESPN that Cox representatives have participated in owner meetings.

Cox Enterprises is based in Atlanta with a net worth of over $ 41

b (£ 35.1b) in 2016. Subsidiaries under the Cox brand include broadband communications and entertainment company Cox Communications Cox Media Group Driving broadcasting, radio and newspapers, and Cox Automotive operating Autotrader and Kelley Blue Book .

The city of Atlanta has become a growing area for esports in the southeastern region of the United States with the growth of Turner Broadcasting investments in esports like the production of ELEAGUE which hosted a $ 100,000 Overwatch Open in 2016 in front of the OWL announcements. Last year DreamHack debuted the initial US gaming game with Atlanta as one of the stops and returns to a new iteration in November.

Misfeller with ELEAGUE Overwatch Open in 2016. Credit: Turner Sports

Initial purchase was said to have sold for $ 20m (£ 17.1m) with other season expansion sites that cost upwards of $ 60m ( £ 45.8m) . Earlier this week there were also reports that two new expansions for season two were in the works to be sold for Paris, France and Guangzhou, China.

In the introductory season, OWL consisted of nine teams based on the United States, two in Asia and one in Europe with most owned and operated by US companies or investors. Blizzard has said that they will look to fill six expansion slots and want to see more outside the United States.

Esports Insider says: Atlanta is certainly one of the most perfect cities in the country for a new team, as we predicted a year ago. A prime area for entertainment and a growing area for esports in the southeast of the United States, Atlanta will surely enjoy OWL with open arms coming next year.

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