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Home / Technology / Apple spammers people again with messages, this time promoting Echo's support for Apple Music

Apple spammers people again with messages, this time promoting Echo's support for Apple Music



When you have a huge user base you can reach with the touch of a button, it must be tempting to do it when you want to lift one of your products. Apple is usually conservative when using iOS push notifications for advertising purposes, but recently there have been some cases that made people more annoyed than happy to be informed.

At first, it was advertised for the iPhone Upgrade program, which was reasonable enough, but then people were told about a new episode of Carpool Karaoke, which frustrated those who do not have an interest in the show with their intrusion.

Now Apple is essentially promoting a company's products, Amazon's Echo smart speakers, by telling iPhone users that they now support Apple Music, 9to5Mac noticed.

Alexa-powered echo devices are by far the most popular smart speakers on the market right now, so the addition of Apple Music to them is a remarkable update since there is probably a major overlap between iPhone users and Echo owners. However, Apple does not only have its own smart speaker, HomePod, but also a voice assistant who is a competitor to Alexa. Assigned, HomePod is in the premium segment with the $ 350 price tag, while echo devices are on the budget side, yet it is inconvenient for Apple to cry out to another company, even though it will benefit it in the process . .

The Amazon-Apple collaboration seems to be strengthened after Apple began selling Amazon via Amazon a month ago. It seems that Apple acknowledges that the way to better sales in the US goes through Amazon.

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