Apple introduced its pride Apple Watch face at the company's Worldwide Developers Conference (WWDC) in June. Inspired by the rainbow flag, it is designed to celebrate gay pride and oppose discrimination against LGBTQ people. While Apple regularly gives its "relentless commitment to equality and diversity" in highly-produced gay pride, the company has its limits. IOS Developer Guilherme Rambo has discovered that the pride of the Apple Watch face is "hard-coded for not showing if the paired iPhone uses the Russian locale."
Reddit users and support forum users have questioned the lack of a pride cross face in Russia in the last couple of months. The Verge has tested this on an iPhone that runs the latest iOS 1
Russia implemented a law of "gay propaganda" in 2013, as the European Human Rights Court ruled reinforces prejudices and encourages homophobia. The law comes with the threat of imprisonment and fines for what Russia seems to be offensive. Apple seems to avoid this particular legislation. Apple sells a special Apple Watch Strap release, and provides a share of revenues against LGBTQ law firms. But it does not sell it in Russia either.
Google targeted Russia's anti-gay laws with an Olympic olympic website during the winter of Russia in 2014. Google's website, including the Russian version, was modified to show a rainbow-inspired Google Doodle and the Olympic Charter, which requires the Olympic spirit without discrimination of any kind against each sport.
We've reached Apple to comment on its pride Apple Watch Face, and we'll update you accordingly.