If you live in the UK and got someone a new Amazon Echo speaker, it might not be the best idea. The Amazon Alexa assistant went down about an hour ago, with the assistant failing to respond to user requests on any of the devices.
Users on Twitter started reporting the issue of kl. 9.45 am and indicated that their existing Echo devices do not work – and those who gave a new Echo speaker to someone are not happy about it. At all.
@AmazonUK I rescued to buy my parents an Alexa, and now the whole service is down on Christmas Eve?! Wonderful.
– Sarah (@sarah_aslannnn) December 25, 2018
Thousands of users report downtime across the country.
It looks like downtime is probably caused by all the new echo speakers people have bought for Christmas. Amazon is promoting Echo speakers quite a bit in the UK, and the demand should not be surprising. Nevertheless, it is quite unusual to see Amazon not scale its service to handle this kind of demand, especially on such a big day as Christmas. New customers will not be happy with the broken first experience.
Tagged with Alexa