Driven by progress in machine learning, Conversational AI like the blow at Alexa, Google Assistant, and other prominent virtual assistants, will only grow in adoption as the world's largest technology companies are competing to put their assistants in your home, workplace and car.
Today, people are more likely to use assistants for the basics, such as checking the calendar or the weather, but also for controlling home appliances, replacing television distances and performing voice search and shopping.  With intelligent speaker adoption is expected to grow six times in the years to come, there is no sign of momentum braking.
Through many years of development, senior engineer Scott Huffman from Google Assistant says his team has learned some lessons along the way, including five key rules to follow the age of voting.
Huffman released these rules in a blog post today and on stage at Transform, a VentureBeat AI event held on 21
Huffman's opinion about the matter is worth following. Back in May, Huffman announced that the assistant is now available on 500 million devices, and data from Canalys released last week showed that Google Home Speakers exclude market-leading eco-makers worldwide in the first half of 2018.
1. Voice is about getting things done
The vision of an omnipotent intelligent assistant who works both as companion and conversationalist is not quite there yet. Interactions with Google Assistant are 40 times more likely to be related to taking action than a regular Google search, Huffman said.
"People have asked Google for many years about everything you can imagine, but we noticed a real fundamental shift when we moved to voice. People began to ask us to do things not just to get answers, "he said.
People are most likely to ask Google Assistant to do things like calling, setting reminders, finding the smartphone, or setting the phone to Fly mode. Users are often busy interacting with an assistant, and a hands-free interface is complementary to that.
Huffman believes that we are at the beginning of a major computing change and what things you can expect your assistant to help you with will be better over time.
"I feel like we're having a voice reminds me a little about where we were online 25 years ago," said Huffman. "The tools are a bit lumpy, the interaction, it's not always clear what to build, but it's clear about something big and so I just encourage you to dive in and build some conversations."
In Google's continued efforts to help people get things done, Huffman has introduced a number of features on the I / O Developer Conference scene, including the ability to do more actions in a sentence and the ability to post follow-up questions without had to say "ok google".
Today, Google Assistant users can also say "Tell me something good" to hear doses of great news.
2. Voice does not mean the end of the screens
Siri cocreator Babak Hodjat resigned in 2016 that the ever-popular Amazon Echo speakers would hit a roof without a screen.
The original and still most popular Echo and Home speakers line may have been missing screenshots, but Huffman says the screens change everything. For example, Google Assistant has been able to help you save a meal with step-by-step instructions for more than a year now, but Huffman admits that it's a bit hard to do with a speaker alone.
"The point of not being over-indexed on the speakers alone is actually a point I'm making for the team all the time," he says.
The benefits of visual are also abundantly clear when shopping, looking at lists or getting directions sent to your smartphone.
They can also help people connect to local businesses, from infotainment monitors in the car and from other devices that have a screen and access to Google Assistant. "I think that when we move beyond the command and device-level control is the next thing we're looking for, more local services, "he said.
Google Assistant becomes smarter about how it works on visual surfaces. In addition to making hands-free TV controls, developers who use the actions on Google third party platform were given the ability to create visual voice applications.
Visual snapshots of your day began in July.
As part of a series of changes introduced to Google Assistan In recent months, in addition to the beginning of experimental Duplex AI retention planning and six new voices, Google Vision's vision on Android smartphones has received real-time analyzes and new features like Style Match for fashion intelligence.  Rumors have appeared in recent weeks of major potential next steps for Google Assistant in the visual room. Google has apparently worked with its own smart speaker with a screen to compete with Amazon's Echo Show and third party speakers on the way from Sony, LG and JBL. 8- and 10-inch Lenovo Smart Displays with Google Assistant hit store shelves on July 26th.
Google also allegedly plans to release Pixel 3 this fall with a charging station that allows users to communicate with Google Assistant while the phone is charging.
3. Daily Routines Running Adoption
One of the most effective ways to become a common solution to users' lives is to become part of their daily routine, as evidenced by some of the most popular Alexa skills, according to data from voice app developers  Google Assistant users, for example, will probably ask about news and weather in the morning, report friends in the afternoon, and play music or play video in the evening.
Google introduced the routines feature in March for people to create custom commands so you can say "OK Google, I'm home" to turn on your lights, change the temperature, and perform other regular actions. Amazon released a similar feature for Alexa in October 2017.
4. Voice requires no user manual
A natural language interface means virtual assistants do not require any training or user manual to know how to use them. "Google Assistant defects really early stereotype. So women are our fastest growing segment of users; seniors and families have great adoption of the technology; again, really bothering the early adoptive stereotype," Huffman said.
Also demonstrating what happens when you do not need to learn to use an operating system, in India, Google Assistant usage has gone up 3 times this year compared to 2017.
"As new users come aboard who do not have been online before, what we see are they bypass some of the traditional app and silo-based ways to access services and actually jump right to voice assistants, "said Huffman.
5. Conversational AI Well, Conversational
Although people focus on getting things done with speech assistants, it does not mean they do not get chatty.
People are 200 times more likely to connect multiple commands or questions that are linked to each other with Google Assistant compared to Google Search, because the expectations of what your assistant can do is growing.
"People expect real conversations, so with any technology when you start, people may be expecting their expectations, but when it's starting to work, people's expectations go fast. So what we see today is that people have more and more complex conversations with speech technology, he says.
This can not translate to consider your assistant to be a friend or a cure for loneliness, but the growing confidence means people expect their assistant to be able to handle a command in The many variations they can be written in natural language.
"Even with a simple thing like making an alarm, people every day ask 5000 different ways to set an alarm on their own," says Huffman.
Huffman hopes that Google Assistant becomes smarter about the person he is talking to. For example, someone who speaks with the Fandango voting ball to book movie tickets may want Google Assistant to remember that you also get a wife and child when it recommends watching movies.